The Digital Marketing Launchpad Review

Product: eBook

Title: The Digital Marketing Launchpad

Authors: David Lightbody & Heidi Anderson

Launch Date: 27 November 2019

Overall Rating: 4/5 Stars

It was purely by chance. I logged in on a perfect day, and I spotted an inviting blog post by a fellow communityย member. The blog post was welcoming those interested in scanning through the first draft of the ebook I am reviewing right now. Ever since the earlier version of it, I had not read the final draft although I was among the first to be given a final copy on the day it was released.

Now that I have read the final version, here is my last thought of it in the form of a review.

What is The Digital Marketing Launchpad

If you had not heard of it, It is an electronic book (ebook) that is supposed to guide how to create, market, and sell a digital product without spending a penny.

According to the authors, their underlying principle of using free tools is superintended to show users that one does not need to spend a fortune to make money. Take note of the word need. And they detailed their reasoning in the book as well as on their sales page.

Now, let’s see if the book illuminates what it promises.

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What to expect from the digital marketing launchpad

Expect an electronic book in PDF with four sections that make up 89 pages. Here is the breakdown in segments:

Section 1 – How to create your own digital marketing products

Section 2 – Free tools to create your own digital products

Section 3 – How to market your products with free traffic strategies

Section 4 – Free ways to sell your digital products

Starting with the first section;

How to create your own digital marketing products – Section 1

The first heading you will see in this section reads, “What topic should you create your product?

Now, wait a minute; what product am I creating here?

Of course, you need to know what product you are creating, why you are creating it and for whom. Relax, the authors knew what they were doing, and they covered that aspect with some few examples too. It comes together as they bring the elements of choosing a niche, and the things to consider when doing so. I learned quite a few things there so thumbs up.

The remainder of section one details the steps and techniques to create a digital product. It is starting with finding the problems to solve, to researching questions and compiling answers into a digital information product. I honour the brilliant free research techniques and strategies they outlined that brings all the pieces together. That portion of section one is a highlight to me. It makes the manual process of finding information about unfamiliar niches a lot easier than I initially thought.

Free tools to create your digital products – Section 2

This section does not only provide a list of tools and some software to use. It also outlines and details each step with information on how to use each suggested tool.

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To be completely transparent, I haven’t tried all the tools they suggest testing if they are entirely free or at least have free versions. But I did identify a few and some software that I already use. Although they are not altogether complimentary, their free versions do pretty much a decent job. By the way, the authors did mention that the tools may not be completely free.

Now,

Can one create an essential product using a free tool with basic features? If the answer is yes, then it validates the word “need” in their underlying principle. And to me, it’s a yes.

Next section;

How to market your products with free traffic strategies – Section 3

Again, here, the authors outline and details a variety of free white hat methods of marketing a product online. Within my scope of expertise, the marketing techniques and the tools they suggest allows for free use. The authors maintained their promise.

Free Ways to sell your digital products – Section 4

This section wraps up the book by detailing the three things that facilitate the selling of a product online. From creating a sales page to creating sales copies on sales pages, right to the free means of taking payments for your products. By the way, this last section requires you to have a website, and you’ll obtain all the information you need to do that inside the book.

Reflecting on my review, it appears this book ticked all the boxes, or did it not?

Why I rated the digital marketing launchpad four stars instead of 5

One might wonder why I did not award full marks to this ebook.

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Here is the reason;

1. Since I have not personally tested all the tools to validate the authors’ statements of doing all that without spending a penny, I cannot merely assert their comments without verifying. But to be fair, I’ll give them the benefit of the doubt and not deduct a point since it is the reader’s task to test the tools, and I did not.

2. Provided the recommended tools are free to use; only those who already have the necessary resources to execute the mission can do away without spending a penny. Otherwise, those who do not have a computer and free internet connection; will have to spend money to facilitate the whole process. That may oppose the full subtitle of the book, so I deducted a point.

How much does the digital marketing launchpad cost

The cost price of this ebook as at the review date is $97. To obtain the up to date price and info on bonuses that come with it, visit the official sales page.

Where to buy the digital marketing launchpad

Anyone can buy this ebook directly from the authors’ sales page.

 

Go to the page

 

Conclusion

Apart from the suggested free tools and the detailed steps on how to use each recommended tool, the strategies and techniques presented in this book make it an excellent framework to adopt when creating a product. Ideally, for those who are into creating a digital information product, online marketers, aspiring online entrepreneurs, and those who fit within those categories (in my opinion). If any of it is your dream, this could be a golden guide you might be looking for to get you started, and making your dream a reality.

 

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26 thoughts on “The Digital Marketing Launchpad Review”

  1. Hey thank you for the awesome post!! I really enjoyed reading it because I have been needing to work on my digital marketing. I have a website, but have no clue on how to set up and run a digital market.  This book seems like it would be very helpful and it’s a decent price. 

    Reply
    • You’re welcome, Jessie

      It appears The Digital Marketing Launchpad is exactly the guide that you need. Although it does not detail the steps of setting up a website, it does point you to a place where you can learn the basics for free. For digital marketing, you will find the tools you need for creating graphics, videos and audio files too, among other things.

      Reply
  2. Digital products is something I had been looking into creating for some time. But it seems like a pretty involved process. I hope that this eBook will demystify all of that.

    When we say “digital products” can you tell me whether this ebook focuses on Amazon Kindle eBooks and Google Play Books?

    Reply
    • Well, to your question, the Authors did mention kindle on page 73 in section 3, but not Google Play. And the info they provide relating to kindle books is directed towards marketing strategies, so I don’t think that will answer your question the way I understand it. Since I have never dealt with any of those platforms in terms of selling my products, I don’t think I can provide a proper solution to your question. But, I will refer you to the Authors’ sales page. You will find a comprehensive list of frequently asked questions with answers.
      I hope you to find the right answer to yours.
      Good Luck

      Reply
  3. Very good review. You did a comprehensive investigation and it shows in your final conclusion. Thank you for highlighting the details of the content of the e-book in a summarized manner. it gives the potential new customer a good overview from which to make a decision. Might just try out the book myself. 

    Reply
    • You’re welcome
      This review is my first; for a book so to say. And I had to dig deeper to obtain info on how to go about to present the review in a more informative way ๐Ÿ™‚
      I’m glad you noticed

      Reply
  4. Digital marketing is a fun means of making money online going by the demand of these products by the public which is increasing by the day. Truly online businesses need proper training and it seems this ebook  is promising to deliver exactly what is needed. Thanks for this review. Best regards.

    Reply
  5. Digital marketing is a fun thing and a very efficient means to passing information across to people. There is need to go digital in so many cases because not everyone can settle enough to read a physical  book but having it in a digital form would aid easy access to information. This launchpad is a real complete package considering all it entails to help anyone be able to go digital easily. Cheers

    Reply
  6. I really like this post here and I must say they are of really of great value considering their price. I also feel that anyone would value it and this, and because of the added advantage of using it moving my digital marketing upward. Atleast, everything would be according to planning. Great post you have shared and I really fancy it a lot. Thank you so much for sharing here.

    Reply
  7. Thanks for sharing this post about the digital marketing launchpad review, it’s a very good community every marketer might wanna be on, I registered on the site about some months ago and I was guided how to sell and market a digital product which also helped me in my personal business this is a site every online marketer should get on, thanks 

    Reply
  8. Excellent article on Digital Marketing. I would like to study it in detail. I was looking for a post that contained all the information I needed but also some personal testimonials to see if it was worth it. You rate it 4 out of 5 stars and that is very promising.

    Reply
  9. Oh, looks like a very good book that I should try because this review explains vividly what this ebook is about. You know, I have been thinking about creating my own digital product and selling it to people because I heard it’s AA good way to make money right now online. For the price, it’s a catch and I will have to take advantage of it. Thanks

    Reply
  10. I have been fortunate enough to read this e-book previously, now I am re-reading and leaving a much earned comment. 

    I have been intrigued for some time about “digital Marketing” but am almost ashamed to admit I knew very little about it. This e-book took me from scratch and through to the launch of products. (and beyond) I was able to master each and every chapter in my own time and at my own pace. I am still learning about Digital Marketing but feel the advice and clear message will reap dividends for some considerable time. I feel this e-book is a book that will keep on giving. (sorry for the cliche) 

    Previously I found that during my research phase the more I researched and discovered  the more I needed to learn, far from learning more I found the mountain I was climbing was just getting steeper. It was and can be a veritable minefield. I have also previously been frustrated at the ever increasing costs that have been required when I follow a “mentors” route.  Yet here is an e-book offering  “how to”  without the usual premium or affiliate links, (and the “you need to upgrade now if you want success”) Their e-book offered so much more, it offered walking the minefield without the risks…

    I am super impressed by the Authors, Heidi and Dave. 

    Cordelia

    Reply
    • And to think that most people struggle with the “know-how” part of creating a product; the authors laid a good foundation (in my opinion)

      Best wishes, Codelia ๐Ÿ™‚

      Reply
  11. I think this is a very fair review of Digital Marketing Launchpad. I have this e-book too and found it very practical as I haven’t known at least half of the tools mentioned in it, if not more. Especially regarding audio and videos, the information was very useful for me.
    I personally haven’t tried all the tools neither so I can’t confirm everything but I believe the authors had no reason to lie whether an app or a tool is free or not. In my opinion this e-book is worth buying for everyone who wants to know how to avoid spending a lot of money while creating and selling their digital product. 

    Reply
  12. Thanks for this post on the digital marketing launchpad review, I got on the site as a member about some months ago and it has really been a great community, they teach how to sell and market digital products which really is very enlightening and an interactive, the site is affordable and easy to set up, thanks so much 

    Reply
  13. Wow, this digital marketing launchpad looks like a very good book that also gives access to some very good tools too that one can actually make the best of it. I feel the need to tap into this as soon as possible. Looking at the price, it is very easy for me to say that it is of great value. I will need to get some very good time and space to digest the content of this ebook. Thank you!

    Reply

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