A lot of people get frustrated in the process of establishing a business. Some end up quitting too soon with lots of unactionable business ideas. Do you find it challenging to identify a business model that works for you? There is more, how about the missing pieces of in-depth knowledge and the know-how to venture into business?. That can prevent one from setting up a company too. Let’s skip all that. What does affiliate marketing have to do with all of it?
Let’s get to that.
In this post, I will zoom-in to affiliate marketing and highlight critical elements that are beneficial to an aspiring entrepreneur. And later, up with a series of articles linking this post.
What is affiliate marketing?
- In case you did not know, it is promoting existing products on behalf of established companies or individuals in exchange for a commission. Find additional information and illustration linking the definition, included in my Wealthy Affiliate review.
Where does affiliate marketing fit in a business?
Everywhere. Right from the beginning, when identifying business opportunities, throughout the whole business setup, the operations, and the administration of it.
Here is why;
Finding a niche market for affiliate marketing
That equates to finding a business idea.
Absorb the following,
If you can identify a niche market and the targeted audience for products you promote on behalf of someone or a company, then you can;
1. Recognize the need and demand for a specific product/service in the form of problems.
2. Identify the targeted market for it, and
3. Be able to develop a business idea surrounding something worth solving, as represented by people’s problems.
Affiliate marketing features niche marketing. Something that can improve your competitive advantage within your slot once you master its ins and outs. Learn more about finding a niche here.
Building an affiliate marketing website
That’s where you learn how to introduce a business online.
Irrespective of where you choose to locate your business, a website is a must-have if you want to reach the mass audience and increase revenue. While there are many added benefits to having a website for a business, I intend to cover that topic separately.
Many businesses operate online nowadays. It would be for the best NOT to miss out an opportunity to expand your market base by working offline. Having an affiliate marketing website before creating a product can help you establish business relationships and stable networks within your chosen niche, including a loyalty base for your target-audience.
Related post: Is it necessary to create a website without a product
Creating content for your affiliate marketing website
A website with content enables communication and online interactions with internet users. The files you add to a website and how you combine them will determine the effectiveness of your communication methods and techniques.
Talk of creating written content, or putting together videos and Ad campaigns,
A daunting task? Maybe, maybe not. Regardless, how does it feel; selling to a stranger? Let alone hooking their attention?
Have you ever tried to sell anything?
Creating written content for an affiliate marketing website will sharpen your communication skills.
SEO and website rankings for an affiliate marketing website
What’s up with the technical jargon?
Perhaps the reason it is not easy to find clear cut information relating to making money online.
What’s the real story?
Affiliate marketing teaches you digital marketing lingo ;).
If you’re not accustomed to any of the digital marketing terms, here, that’s where you learn the techniques of staying visible online against your competitors.
See it as an easy way to learn about Search Engine Optimization (SEO). Through affiliate marketing, you speedily discover the following online techniques and strategies of;
- Attracting organic web traffic to your website using free methods. That reduces advertising costs for a business.
- You are avoiding being buried by the internet and disappearing in the world of online competition. You enable business strategies of staying visible to your potential customers/clients.
How often do you browse past the first or second pages on your search engine results page (SERP), to find what you search for on the web?
If you venture in a very competitive online market without previous in-depth knowledge of how to prevent the above from happening to your business website; guess what will happen?.
Marketing existing products online through affiliate marketing
That allows you to identify industry-related cracks immediately.
Did you get that?
You can quickly come up with innovative ideas and elevate unforeseen forthcoming inventions.
There is more,
Having prior knowledge of the above before creating your products can, by far, limit the wastage of resources and one’s efforts of introducing a new product in the market.
Here is where it matters,
Think of a new product you may ignore because switching from buying existing solutions to new will be pointless. If you are interested in starting a business, how will you avoid creating unwanted products? Look here, the solution to that question.
A company that sells products that are not in demand fails to take off. You can prevent such startup pitfalls through affiliate marketing.
Here is the deal,
Affiliate marketing could be your easy way to learn online advertising and promotional techniques without spending years in college (Note: education will provide an added advantage).
Keep in mind though,
The masterly process of all the above is not as straight forward as one would think. So, you need to learn how to do it properly to succeed.
One last thing,
Administering affiliate marketing expenditures and receiving commissions
That already sounds like a complete business model given all the above information and this. Don’t you think?
Here you learn the online receipt and payment methods and systems —those that work locally and those that are acceptable on a global scale.
How will you account for affiliate marketing expenditures and income? You will realise you need to learn about the different systems, outsourcing essential additional services that fit into the model, plus more.
Would you like to know?
How to learn Affiliate marketing online?
Here are the learning options;
1. The trial and error method
As the name indicates, you can try to do what you think or believe to be the correct way. You may even formulate your concepts from the word and its basic definition and hope for the desired outcome.
It is more like shooting in the dark with the promise of hitting the target. Whatever comes out from your trials will not guarantee the accuracy and effectiveness of the method used. It is called trial and error for a reason.
You are more likely to end up with an undesired outcome than the positive one. Perhaps a method that will make you think twice before adopting.
2. Self- learning/self-study method
You can choose to use the search engines; go through blog posts, You-tube videos or any other resource you may deem relevant. Find topics relating to affiliate marketing and try to put all the pieces together from A-Z.
Have you done it before?
Perhaps not, you can also buy affiliate marketing eBooks. There is a lot you can find in places like ebooks.com and amazon. Free versions are available too.
Have you tried that already? How did it go?
It is a lengthy process. It can take you many days, months, sometimes even years to figure out and master at least one concept. Usually, it depends on your intellectual capabilities. How quickly do you grasp things you learn on your own? And how determined are you to find accurate information and connect the dots? It’s in you.
Bear in mind,
Even with no hiccups, That will not guarantee the accuracy of the results. Chances are, the method can accommodate many errors. More-so if you gather information from unreliable sources and make it be part of your study material. Although a better approach compared to the previous one, still, you cannot consider this method the best way to learn affiliate marketing.
3. Undergoing the proper training using appropriate training platforms
If you want to learn the correct ways to do affiliate marketing from the onset, then this could be your preferred method. Besides, it appears to be the most efficient and quickest way to learn affiliate marketing amongst all three presented.
The experts and leaders of the industry may train you. With this method, you find an ideal online training platform that covers all essential elements of it. Be trained and implement what you have learned. In most cases, you get to practise what you learn as you progress with your training. Earn as you learn. That’s what attracts the majority.
Good luck with choosing an option that works for you. Irrespective of the method you choose, consider its benefits in the end.
What people ask about affiliate marketing:
Where to learn affiliate marketing?
There are many affiliate marketing training platforms online. Wealthy affiliate is one of them. And they can teach you how to navigate into all the things I have highlighted above. I have also published a detailed review to help you understand what lies ahead. To get to my Wealthy Affiliate review, head-over here.
How to learn affiliate marketing for free?
All three learning methods I have laid out above support free options. On the one hand, the first two options are riskier and could end up costing you more than you would want to save. While on the other hand, the third method is safer.
Finding a training platform that can teach you everything you need to know about affiliate marketing for free could be a challenge. You will have to find a training platform with free trials for training. That will enable you to dip your toes to the training and help you decide if it’s worth committing to the core lessons.
Without spending, consider yourself fortunate if you find one that will cover more than the basics.
Where can I find free affiliate marketing training online?
Here is a platform that offers free affiliate marketing training for its starter members. And I do believe you can benefit a lot still with a freemium account. You can get started right away and learn how to build an affiliate marketing website. That too for free, with an option to upgrade your membership for advanced lessons.
Drop a comment below.